19 museums of Saint Petersburg have joined Museum Info center of Silver Necklace project

05 October 2021

More than 130 museums of North-West District are participating in Museum Info center of Silver Necklace programme.

The project is aimed at popularizing museums of the 11 regions of the North-West united in Silver Necklace of Russia touristic route, informing about their exhibitions, festivals and events of their museum life.

The programme is being joined by federal, regional, municipal and private museums. More than 130 establishments in the 11 regions of the North-West are taking part in the project.

It has been possible to gain bonus points for visiting the museums of the North-West in terms of actual RussiaTravel.club loyalty programme since 1 October. The gained points are possible to change for valuable prizes in the tourist information centers and participating museums. More than 1000 prizes are provided: thematic guidebooks, exclusive postcard sets, branded merch, certificates for visiting expositions and master-classes with discounts, individual excursions and family season tickets.

In Saint Petersburg, it is possible to gain the bonus points for visiting 19 museums:

  • Matyushin’s House
  • State Museum of Urban Sculpture
  • Anikushin’s Workshop
  • Narva Triumphal Arch
  • New Showroom of State Museum of Urban Sculpture
  • Utkina Dacha
  • Roerich Family Museum and Institute
  • Suvorov Memorial Museum
  • Pavlovsk Museum
  • State Museum of the History of St. Petersburg
  • Gatchina Palace and Estate Museum
  • Saint Isaac’s Cathedral
  • Museum of Political History of Russia
  • ROSFOTO Museum and Exhibition Center
  • State Russian Museum
  • Russian Museum of Ethnography
  • Tsarskoye Selo State Museum and Heritage Site
  • Grand Maket Rossiya Museum
  • Peterhof State Museum-Reserve

To gain the points and get the prizes, it is necessary to sign up in Club of Travelers in North-West, enter www.RussiaTravel.club website from mobile phone and choose the convenient messenger: Telegram, VK or Viber.

The museums that have joined the programme are to be marked with special printed materials with the project’s logo. It is possible to confirm visit of a museum participating in the project via secret code which is accessible only to the visitors. The members of the Club will get exclusive recommendations from the museums, advertisements of their new exhibitions and interesting programmes. Moreover, a contest of reviews on the museums of the North-West is to take place in Museum Info center of Silver Necklace. The best museums are to be included in an electronic catalogue which is being created.